A whole new look for a challenging brand
For businesses to grow, brands need to connect with their targets on a deeper and emotional level. At the same time, users need to reach out for specific public referrals in order to be enticed and convinced. U Bekoler is an online tool that optimizes the process of an influencer’s marketing campaign. The software allows brands to create a relationship between them and the influencers in an instantaneous, agile and visual way.
What we did

  • Branding
  • Layout
  • Naming
  • Strategy
  • Type

  • Marketing
  • Be different and stand out

    In a market full of competitors, the name of your brand is one of the most important keys that will differentiate you from the rest.

    For that reason, we made a specific name-creation process where, after undertaking a workshop with the client, we measured all the different options with a strategic and objective filter, which allowed us to evaluate the best options for the new brand.

    A unique and challenging dimension

    The sea in which these brands swim is inundated with big fish. So this challenged us to find a unique, differentiating element while giving something valuable and consistent that the competition are not yet providing to users.

    “Surprise and differenciation have far more impact than noise does.”

    Seth Godin

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