Ubekoler

A whole new look for a challenging brand
For businesses to grow, brands need to connect with their targets on a deeper and emotional level. At the same time, users need to reach out for specific public referrals in order to be enticed and convinced. U Bekoler is an online tool that optimizes the process of an influencer’s marketing campaign. The software allows brands to create a relationship between them and the influencers in an instantaneous, agile and visual way.
What we did
  • Branding
  • Layout
  • Naming
  • Strategy
Type
  • Marketing
Be different and stand out

In a market full of competitors, the name of your brand is one of the most important keys that will differentiate you from the rest.

For that reason, we made a specific name-creation process where, after undertaking a workshop with the client, we measured all the different options with a strategic and objective filter, which allowed us to evaluate the best options for the new brand.

A unique and challenging dimension

The sea in which these brands swim is inundated with big fish. So this challenged us to find a unique, differentiating element while giving something valuable and consistent that the competition are not yet providing to users.

"Surprise and differenciation have far more impact than noise does."

Seth Godin
Share this project
Share on email
Share on linkedin
Share on twitter
Share on facebook